Content Creator & Marketing Executive
Fyxt
We are seeking a versatile and creative Content Creator & Marketing Executive to join our team and support content and campaign needs across both our software and book publishing verticals. This role combines storytelling, digital strategy, and multi-format content creation to help us engage audiences and build brand visibility.
Key Responsibilities:- Plan, write, and edit content for blogs, social media, emails, websites, and campaigns.
- Collaborate with cross-functional teams (product, editorial, design) to gather insights and create targeted content.
- Create and manage content calendars for both software and book publishing divisions.
- Repurpose content across formats such as reels, carousels, video scripts, and newsletters.
- Track content performance and optimize based on engagement and reach metrics.
For Software Division (SaaS/Tech):- Write product blogs, case studies, and guides to explain features and customer success stories.
- Support SEO-driven content for landing pages and help documentation.
- Engage audiences on LinkedIn through thought leadership and feature updates.
For Book Publishing Division:- Create engaging social content around new launches, author events, and festivals.
- Write copy for book blurbs, author bios, and campaign taglines.
- Produce reels, trailers, and behind-the-scenes content to drive interest and sales.
Requirements:- Strong command of English with excellent storytelling and editing skills.
- Experience using Canva, CapCut, or similar tools for content creation.
- Familiarity with SEO, social media algorithms, and digital marketing basics.
- Ability to manage multiple projects and switch between industries and tones.
Nice to Have:- Experience with SaaS or educational content.
- A personal blog, Instagram handle, or portfolio showcasing your creative work.
- Interest in books, tech trends, or edtech.